Great turnout at 'Opportunities in Agritourism' workshops in Tokanui & Lumsden (Southland NZ)

We had a great couple of days in Southland last week, running Opportunities in Agritourism workshops in Tokanui and Lumsden. Close to 40 farmers came along to learn more about how agritourism could fit into their farm business – whether they’re just starting to think about it or already offering something.
The Catlins and Northern Southland are the perfect locations for agritourism – coastal views and wildlife in Catlins area, and rolling hills and mountains in Northern Southland. Both regions have plenty of potential when it comes to hosting visitors.
The workshops covered:

• What agritourism is and the latest trends
• Local visitor stats and what they mean for farmers
• Different business models – from farm stays to tours and experiences
• Real examples from successful agritourism operators
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One of the highlights was hearing from Tom O’Brien of Welcome Rock Trails near Garston, who shared his experience and answered questions from the group.
It was great to see such strong interest and open discussion. Thanks to everyone who came along – we’re looking forward to working with more farmers to help them develop agritourism businesses in Southland, the Home of Agritourism.